Laura Noble
March 29, 2013 Leave a comment
Laura Noble was one of the most honest and realistic lecturers I have ever listened to, she is an English gallerist, portfolio reviewist artist and writer.
After the studying – Life Goes On
She has a painting degree and has photography in her background. She is a collector and showed us the first photograph she payed money for, it was ‘John Kippin, Hidden 1991’ THis set the scene for the lecture as it was obviously not the typical mantelpiece picture.
She talked about documentary being all about 1 image and what you can say in that one image and that you have to go out and find the story, don’t wait around for it to fall in your lap because there are other people out there looking and they will find it before you do. Be Nosy – Read people and the situation.
When creating a piece of work ask yourself ‘Why should this image/ Project exist in the world?” Although this might be an obvious question to ask it really made something click in my head. It puts art work into perspective and made me more passionate about my current project. This is a question that doesn’t judge merely aesthetics or opinion but the work itself and its purpose.
She also talked about editions of work, this was one of the more useful things I have heard about since being at university and i am surprised it hasn’t been brought up before now. Exclusivity is what makes something valuable also limitation helps with pricing. Maximum editions = 15, smaller is better.
The definition of a vintage photograph is a photograph that is printed within 5 years of it being taken. I found this definition particularly interesting as by definition it means that many of my pieces would be classed as vintage. A photo printed 5 years after it was taken is classed as ‘Modern’
Pricing as students – Any more than £500 = Dream on!
Signing work – Produce a label authentication certificate
Website – Light background, 1 font
Email – Be formal, show respect, always have a signature
Portfolio – 30 max, Portfolio Review – 20mins
To tweet or not to tweet? – YES!! Keep a dialogue going (I definitely need to learn to tweet, i’m struggling with blogging and i update my facbeook about once a month… Got me some practicing to do)
Always do competitions, grants, Prizes and Rewards – practice practice practice you can only get better
If you have to sit and explain a project you have already lost their attention (I always think a subtext is brilliant but you have to get the initial interest to make it worth it). Find something that is uniquely you.
Look at your work in a mirror.
If you have to contact people, Tuesday morning is the best time.
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